Are you saying a callsign has to be given on the first transmission? Where is that listed in Part 97?
97.119 A "Each amateur station, except a space station or telecommand station, must transmit its assigned call sign on its transmitting channel at the end of each communication, and at least every 10 minutes during a communication, for the purpose of clearly making the source of the transmissions from the station known to those receiving the transmissions. No station may transmit unidentified communications or signals, or transmit as the station call sign, any call sign not authorized to the station."
The part that I see issues coming from is "No station may transmit unidentified communications or signals"