Personal opinion; 399.00 would be A Lot smarter than the 500.00+ pricepoint.
1) You're selling this to new users; I'm not sure someone who isn't a hobbyist would lay out six bills just for the curiosity of seeing what the local constabulary is cooking.
2) Unless I've missed something on the conversations on this radio, it would be the anti-hobbyist's layout: sure it's pretty, but it's not selective. You pop in your zip code, and it throws the kitchen sink at you. You Hardcore Harrys would spend almost as much time fiddling with the back end to make it useful to you by pinching off unwanted frequencies as you do pushing new frequencies into your current rigs. And, again - maybe I missed it - this whole favorites thing sounds like you can listen to favorite A OR favorite B OR favorite C, as opposed to any combination of the three with your current hoidy-toidy machinery. God knows you channelheads don't confuse easily... but Pa Gadget isn't up for too much frustration when he's pushing his GUI.
When you spend mucho dinero on your multitrunking,. 3 million channel digital demons, you're paying for that kind of flexibility. To My Limited Understanding, this is pretty much a one-bank digital trunker that has a place where you can swap the bank. Damn handy, but not worth the bucks you've laid out for your war machines.